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          名片設計的常識性問題有哪些?

          來源:http://www.mosstuckerlaw.com/   發布時間:2021-11-25
          目前市面上常見的名片尺寸是9x5.5cm,是常見,在此基礎上,若希望名片做的細長一些,可以將高度定在4-4.5cm左右。版式可豎可橫,根據需要自行設計。
          At present, the common business card size on the market is 9x5.5cm, which is common. On this basis, if you want the business card to be slender, you can set the height at about 4-4.5cm. The layout can be vertical or horizontal, and can be designed according to needs.
          第二種尺寸是一種可折疊的大名片,即尺寸為9x9.5cm,從名片上方的位置向下計算4cm的位置作為橫向折疊處,被折疊下來的部分,是放企業商標的位置,折疊下來蓋住的部分屬于放置銀行卡號電話號碼姓名職務等信息的位置,是名片的詳細內容面。從4cm處折疊下來后低端的位置,會露出詳細內容面的電話號號碼,或企業地址等想露出的信息內容。若想將名片從中間對折進行折疊,把折疊的位置放在整個高度的中心水平線即可。
          The second size is a large foldable business card, that is, the size is 9x9.5cm. The position of 4cm is calculated downward from the position above the business card as the horizontal folding position. The folded part is the position where the enterprise trademark is placed. The folded part belongs to the position where the bank card number, telephone number, name, job and other information are placed. It is the detailed content of the business card. After being folded down from 4cm, the low-end position will reveal the phone number of the detailed content surface, or the information content such as the enterprise address. If you want to fold the business card in half from the middle, place the folded position on the central horizontal line of the whole height.
          名片中的印刷尺寸怎么計算
          How to calculate the printing size in a business card
          任何大開本的印刷品,都需要給文件加出血,所謂的出血,指的是文件實際尺寸以外的需要被切掉的部分。多數印刷品的出血大小會設定為0.3cm,是在文件的上下左右四個位置都要做出血。而名片的出血大小只需在四個邊的位置各加0.1cm即可,如名片是9x5cm的,加完出血的尺寸是9.2x5.2cm即可。若您使用的是專業印刷下單平臺,下單平臺可能在系統里已經設定好了出血的部分,這樣就可以把做好出血尺寸的文件直接傳上去即可。有些平臺只接受帶壓縮包格式的jpg格式的PDF格式的文件。
          Any large print needs to bleed the document. The so-called bleeding refers to the part that needs to be cut off other than the actual size of the document. The bleeding size of most printed materials will be set to 0.3cm, which is bleeding at the top, bottom, left and right of the document. The bleeding size of the business card only needs to add 0.1cm on each of the four sides. If the business card is 9x5cm, the bleeding size is 9.2x5.2cm. If you use a professional printing order platform, the order platform may have set the bleeding part in the system, so you can directly transfer the documents with bleeding size. Some platforms only accept files in JPG format and PDF format with compressed package format.
          名片的工藝技術有哪些比較常用
          What are the common technologies of business cards
          燙金:燙金是將商標或小字以印燙的方式制作出來,這樣的名片看起來高端有檔次。造價比價高。燙出來的顏色可選,如燙金燙銀燙紅金等。
          Bronzing: bronzing is to make trademarks or small characters by printing and ironing. Such business cards look high-end and high-grade. The cost is higher than the price. The colors can be selected, such as gold, silver, red gold, etc.
          覆膜:分為亮膜和亞光膜。兩者是有區別的。亮膜的特點是亮度高,表面光滑,光滑的表面不能再次寫字上去。啞膜的特點是一種啞光效果,名片會看起來高檔有品質,若名片是全黑色底色的好或必須覆啞膜,這樣黑色墨不會輕易掉色,弄的到處都是。同時啞膜的名片也是無法寫字上去的,想再次寫字上去,名片只能用一般卡紙直接印刷,不加任何工藝。
          山東印刷包裝
          Film covering: it is divided into bright film and matte film. There is a difference between the two. The bright film is characterized by high brightness and smooth surface. The smooth surface can't write again. The dumb film is characterized by a matte effect. The business card will look high-grade and high-quality. If the business card has a full black background or must be covered with a dumb film, the black ink will not fade easily and will be everywhere. At the same time, the business card of dumb film can not be written. If you want to write again, the business card can only be printed directly with general cardboard without any process.
          激凸:一般將細小的字體做激凸效果,被激凸的文字用手摸上去有鼓出的手感。
          Bulge: generally, small fonts are used for bulge effect, and the bulged words feel bulging by hand.
          鏤空:鏤空技術一般只有在設計藝術感超強的名片或印刷品時才會見到。
          Hollowing out: hollowing out technology is generally seen only when designing business cards or printed materials with strong artistic sense.
          UV:這種效果多用于商標處的處理。終效果用手摸上去是光滑的,具有一定反光效果,但不會太亮。會讓名片整體上來起來比較精致。
          UV: this effect is mostly used for the treatment of trademarks. The final effect is smooth by hand and has a certain reflective effect, but it will not be too bright. It will make the business card more exquisite as a whole.
          名片排版中的字體樣式
          Font style in business card typesetting
          企業名稱電話號碼公司地址等信息常用的字體多為黑體字,多以方正黑體類為多見。其次是宋體字為常用。姓名的部分需要突出一些,所以會比其他內容略大一些。
          The commonly used fonts for enterprise name, telephone number, company address and other information are mostly in bold, mostly in square bold. Secondly, Song typeface is commonly used. The part of the name needs to be highlighted, so it will be slightly larger than other contents.
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          Today's wonderful content is shared here. For more wonderful content, please click our website: Jinan printing and packaging http://www.mosstuckerlaw.com , we will have a lot of content for you
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